Financial Services   Fractal builds the analytical function to drive acquisition, retention & value management programs Fractal helps leading company determine the correlation between verification and custome repayment behavior and optimize its overall verification methodology Retail bank reduces loss provisioning requirement by 46% deploying Fractal's MortgageMetrics application scorecard Fractal's risk scorecards helped an NBFC reduce delinquency levels by 76% Card issuer increases collections by USD 4 million per annum through use of Risk Trees Leading Asian credit card issuer reduces default rates ICICI bank increases approvals without increasing default rates Fractal's CRM analytics solution helped a large bank reduce retention efforts down to 40% Credit card issuer increases spend per customer through advanced spend analytics Predictive models help card issuer reduce attrition by 30 basis points Fractal enables a young dynamic bank grow asset book through effective cross-sell programs Consumer bank increases cross-sell conversion by 30% using Fractal's models Retail Leading apparel retailer analyzes customer behavior & store performance Leading movie rental client enhances performance of recommendation engine by 4% Leading CPG company identifies the most effective in-store promotion vehicle for various brands Auto part distributor reduces defaults through behavioral risk models Known Value Items analysis helps retailer in pricing strategy Drivers analysis enable a retailer to understand drivers of quality perception CPG Promotions analysis enables CPG company to increase promotions effectiveness by 25% CPG brand uses marketing mix modeling to increase revenues by 5% while staying spend neutral Affinity analysis increases effectiveness of cross brand promotions Brand attrition analysis enables CPG company to enhance market share Price models enable CPG company to achieve right relative price across SKUs Drivers analysis enables leading skin care brand to identify drivers of brand preference Insurance Leading insurance company increases cross-sell conversion by 40% and annual profit by $600,000 Fractal helps a leading insurance company reduce cost of acquisition by capturing 78.5% contacting just 40 % of the population Fractal provides automated data aggregation and attrition analysis for a leading insurance firm Telecom Telecom operator manages customer churn through Fractal's models De-duplication and campaign reporting for a telecom operator Â

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