Fortune 50 retailer

Our client is one of the largest retailers globally. We work with them in the areas of consumer insights and behavior analysis, drivers analysis and loyalty member segmentation

Large apparels retailer

Our client is retailer with over 900 women's specialty stores. We work with their loyalty management group in areas of segmentation, value migration, affinity analysis, channel effectiveness.

Leading Auto-parts retail chain in US

Our client is a leading auto-parts retailer and auto-servicing chain in the US. We work with the client in the areas of customers and stores segmentation to help them execute focused marketing and promotional programs.

 

 

Client Testimonials

"Fractal has delivered to us powerful response models, helping us increase response rates by as much as 30%. Fractal’s strong analytics capabilities and excellent understanding of the banking business, helped deliver solutions that solve real business problems effectively. Their professional approach in managing delivery ensured that our expectations were exceeded through the engagement."

VP and Head, Database Marketing
World's leading Retail Bank

 

"Fractal has an immensely talented workforce in the area of analytical strategies, and has been able to add great value to our bank. Fractal has the ability to stand in the shoes of our managers, and look at a business situation that needs to be optimized, rather than a data mining problem that needs to be solved.  What has also been notable is Fractal's commitment to meeting ambitious project timelines and going that extra mile"

Head Business Intelligence Unit
India's leading Private Sector Bank

 

"We have found that models built by Fractal rank order customers by their attrition behavior very accurately. The models have helped us enhance the effectiveness of our retention program and our retention rates have increased significantly."

Head, Customer Retention

A leading Credit Card Issuer

 

"Our raw data was very cumbersome and we appreciate the work done by Fractal on data cleansing and preparation. Fractal has provided us useful suggestions on streamlining data storage, so that we may increase utilization of our data for decision making."

Chief Technology Officer

A leading global Auto Parts Distributor

 

"Fractal Services have been valuable to us in our endeavor to manage optimal levels of risk on our portfolio. While judgmental scoring models help, statistical scoring models leverage the wealth of data present in an organization to provide a superior risk management tool - a percentage point reduction in loss rates can significantly change profitability for a financial services company."

Head, Retail Risk

India's leading Private Sector Bank