This panel discussion, hosted by ISB, will give a definitional view of what exactly is 'predictive analytics' and how is it similar or different from 'regular' analytics, 'regular' model based prediction, AI and data science. The speakers will give their perspective on how it has evolved and changed over the years and some hint of where it is going.
15 years of experience in architecting and building advanced analytics solutions in the fields of personalized marketing, targeted digital advertising, merchandize planning and network optimization. Prior to Fractal, Prashant founded AI-powered personalized digital marketing firm Imagna Analytics which was acquired by Fractal in 2015. Earlier, he worked with SAP and was instrumental in building their Data Science practice.