How can companies leverage unstructured data such as text and images to make better decisions? What are some of the most popular use-cases of leveraging such data? How do the latest machine learning techniques, such as deep learning enhance the usage of dark data within the organization? With more and more data coming from non-traditional sources, how should companies set themselves up for success in leveraging this data to power decision making?
15 years of experience in architecting and building advanced analytics solutions in the fields of personalized marketing, targeted digital advertising, merchandize planning and network optimization. Prior to Fractal, Prashant founded AI-powered personalized digital marketing firm Imagna Analytics which was acquired by Fractal in 2015. Earlier, he worked with SAP and was instrumental in building their Data Science practice.