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Shopper Insights in Action

  • Topic:
    Leveraging the Retail Shelf
  • Date:
    July 11-14, 2010
  • Event host:
  • Venue:
    Chicago, United States
  • Speakers:
    Joe Bourland-Director, Category Management at Kimberly-Clark
    Pranay Agrawal-Co-founder and CEO


  • Joe Bourland

    Director, Category Management at Kimberly-Clark

  • Pranay Agrawal

    Co-founder and CEO

    Pranay has led Fractal to be one of the most respected analytics company in the world. Fractal is working with over 50 Fortune 500 companies helping them drive better business outcomes by embedding analytics in their decisions and processes. Fractal is well recognized for its client-centricity with a Net Promoter Score of over 60%. 
    Forbes recently ranked Fractal as the 7th best funded analytics company in the world, the Great Place to Work Institute rated them as the “Best Company to work” for in the analytics industry, Fractal was also called out as a “Cool vendor in analytics” by Gartner, Forrester rated them as a “Top provider for Text analytics” for their product dCrypt. 

    Pranay has an MBA from the Indian Institute of Management (IIM) Ahmedabad, a Bachelors in Accounting from Bangalore University, and is a Certified Financial Risk Manager from the Global Association of Risk Professionals.

    He derives his passion for analytics from his belief that data and analytics are making the world a better place.