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Client Advisory Board (CAB)

What is CAB?

Fractal Analytics’ Client Advisory Board comprises executive-level analytics leaders that meet periodically to shape the future of the analytics industry, as well as provide input on Fractal’s strategic direction. Members represent leading companies in Consumer Goods, Financial Services, Insurance, Healthcare & Life Sciences, Media, Retail, Technology, and Telecommunications.

What is our CAB’s mission?

Our mission is to steer the direction of the analytics industry to enable businesses to:

  • More deeply understand consumers and earn their loyalty
  • Make smarter, faster and more efficient business decisions
  • Enable business users to easily consume analytics through visual story-telling

The CAB is designed to facilitate shared learning and ideation in order to guide the evolution of analytics. CAB members are expected to provide actionable input and insights to help us shape thought leadership, best practices and define industry standards.

What will we achieve?

The CAB is designed to achieve the following objectives:

  • Shape business through analytics – develop a vision and role where we can exert the most influence
  • Realize our collective vision - share, learn and collaborate across industry thought leaders to achieve our mission
  • Influence Fractal’s direction - toward becoming the world’s most respected analytics provider

How will we achieve our objectives?

To achieve CAB’s mission, we will meet to collectively share and learn as well as gather your input:

  • Thought Leadership – define frameworks, offer perspectives, share best practices, identify and remove obstacles, and set standards that forward the field of analytics
  • Share and learn – teach and learn from other analytics leaders in adjacent industries to identify new synergies, actionable insights, and breakthrough innovation
  • Strategy feedback – share feedback on Fractal’s plans to achieve our vision

Who are CAB Members?

CAB Members comprise thought leaders among the Fortune 500 companies we serve across industries including: Consumer Goods, Financial Services, Insurance, Healthcare & Life Sciences, Media Retail, Technology and Telecommunications. Members are executives that are recognized as analytics visionaries and thought leaders, as demonstrated by their:

  • Experience and industry reputation
  • Articulation and openness to share ideas
  • Willingness to commit to participation

Fractal’s leadership team also participates by sharing our plans, co-facilitating workshops, and listening to unfiltered Member feedback.

To protect the confidentiality of our Members, most prefer to remain anonymous. Selected participants (with permission) include:

Jennifer Ball – SVP, Global Product Marketing and Insights, Franklin Templeton
Vikas Choudhury – COO and CFO, Aimia
Reed Cundiff – General Manager, Customer and Market Research, Microsoft
David Dittmann – Director, Business Intelligence and Analytics, Procter & Gamble
Ram Krishnamurthy – Group Director, Corporate Knowledge and Insights, Coca-Cola Company
Bart Luijten – SVP and Global Head – Enterprise Information Management, Philips
Sanjay Pal – VP of Strategy and Insights, Burlington Stores
Mike Poyser – VP Analytics, Canada, Aimia
Marc Rosenstock – Global Director, Market Research & Analytics, Kimberly-Clark
Tamer Soliman – VP Data Analytics, Assurant
Doug West – SVP, Consulting Director/Visa Consulting and Analytics, Visa Europe

CAB Member benefits

How can I join Fractal Analytics’ CAB?

Fractal’s CAB is a closed-door event by special invitation. If you are a Fractal client, please contact our Head of Client Experience, Careen Foster at careenf@fractalanalytics.com to be considered for Membership to our 2017 Client Advisory Board Event.

Selected Advisors:

2016 Advisors


2015 Advisors

  • Jennifer Ball – SVP, Global Product Marketing and Insights, Franklin Templeton
  • Reed Cundiff – General Manager, Customer and Market Research, Microsoft
  • David Dittmann – Director, Business Intelligence and Analytics, Procter & Gamble
  • Ram Krishnamurthy – Group Director, Corporate Knowledge and Insights, Coca-Cola Company
  • Bart Luijten – SVP and Global Head – Enterprise Information Management, Philips
  • Sanjay Pal – VP of Strategy and Insights, Burlington Stores
  • Mike Poyser – VP Analytics, Canada, Aimia


2014 Advisors

  • Marc Rosenstock - Global Director for Digital Measurement and Analytics, Kimberly-Clark Corporation​
  • Reed Cundiff - General Manager, Customer & Market Research, Microsoft
  • Doug West - Consulting Director/Visa Consulting and Analytics, Visa Europe
  • Vikas Choudhury - COO and CFO India, AIMIA, Inc.
  • David Dittmann - Associate Director, Business Intelligence Analytics, Procter & Gamble​