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Alan Falkingham, Director of GBS Business IntelligenceP&G

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Having project members fly to the UK to partake in key project meetings represented a level of commitment which goes above the usual I have come to expect. Some of the results from the analysis was...


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Vice PresidentEuropean Financial Institution

How can I boost revenue from in-active customers?

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Jul 10, 2014

Companies Seek New Ways to Utilize Big DataBy: Hari Hariharan

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The whole project has been very impressive and has more than met our expectations. I know that the market validation exercise was a bonus - which added the right credibility with the user - and I h...


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Marketing StrategyEuropean Payment Provider

Are you wondering how to allocate your marketing budget to drive sales?

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Jul 03, 2014

Mobile Marketing: Can’t Get More ExcitingBy: Ankit Takkar

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Fractal has differentiated itself from the competition with it's leadership, it's recruiting and training program and high level of commitment to overcome operational challenges and look at long te...


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VP, Client InsightsGlobal Investment Firm

How should I allocate my marketing budget to increase ROI?

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May 07, 2014

Reducing Insurance Claims Fraud With Predictive AnalyticsBy: Sam Ramachandran

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